Powered by Flick, AI Social Media Marketing Platform

Free Social Media Tools

These free social media marketing tools are here to help you save time, increase the quality of your posts, and leave you feeling confident– Perfect for busy business owners, creators, and marketers.

Popular Free Tools

Social media marketing is hard. These tools make your life easier. Packed with helpful features, they’re designed to simplify your social media workflow so you can focus on what matters. We know budgets can be tight, so we’ve pulled together some of the best free options out there to help you level up without breaking the bank.

Tools Available on Flick's Free Plan

Finding the right tools to streamline social media can be challenging, especially if you're on a budget. Luckily, all the following tools are available on a free plan with generous limits making it possible to manage, post, and analyze content effectively without a high price tag. These tools are packed with features that give you serious support, whether you’re scheduling posts, creating content, checking analytics, or engaging with your audience.

Free Social Media Resources

Testimonials

Meet the community

As a small business, we couldn't afford a dedicated member of staff for social media. Iris has made it possible for us to maintain a strong social media presence with minimal effort.
James Watson
Owner of Skipton Boat Trips
I've managed to automate nearly 70% of my client work with Iris. I have clients with very different needs across a variety of niches and the suggestions for each is spot on.
Julia Cohen
Freelance Social Marketer
I have never produced so many posts in such a short time and I actually had fun with it too! We're an e-commerce business so creating posts at scale has always been important to us.
Francesca
SMM at Voss Cosmetics

Want more than free tools? 

Learn about Iris, Flick's AI Marketing Assistant.

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14-Day Trial
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24/7 Support

Managing social media can feel overwhelming, but with AI, it doesn't have to be. AI-driven tools streamline content creation, planning, scheduling, analytics, and more so you can focus on the bigger picture—building your brand. Instead of manually managing every aspect of your accounts, let AI automate the heavy lifting, ensuring your content goes out on time, optimized for each platform.

Flick’s AI takes care of the repetitive social media tasks across all key areas of social media management. It helps you craft a strategy, plan your content, write engaging captions, and discover top-performing hashtags. You can even create eye-catching visuals with built-in graphic design tools and image generation features. When everything’s ready, simply schedule your posts and let Flick handle the rest—keeping your social media presence active and consistent with minimal effort.   

Brand Hub

No more battling with ChatGPT. Iris creates quality, on-brand social posts every single time.

Brand Voice and Tone

After analyzing your social posts, Iris is able to write captions that are highly on-brand and engaging.

Relevant Suggestions

Iris deeply understands the nuanced requirements for different business types on social media. Adding business information to the Brand Hub ensures Iris’ suggestions are always on topic and highly specific for your business.

Products and Services

Easily link any of your products or services to the Brand Hub. This enables Iris to accurately include them in posts and content suggestions.

brand controls for flick's ai social media assistant which reads: Products, Brand Voice, Key Dates, Content Pillars, Target Audience, and Business Info
an illustration of a Social media strategy docuement showing Content Aims, Media Distribution, Content Pillar Usage, alongside graphs.
Strategy

A clear path to social media success. Iris develops a tailored social plan for your business.

Highly Configurable

After Iris has created your strategy, you can tweak and play around with all the individual parts to your heart’s content, helping Iris get more specific in the process.

Utilizes Content Pillars

Content pillars are generated based on the goals of your business—they’re themes that give direction to Iris that you can edit at any time.

Trained on 40k+ Brands

Iris studied thousands of businesses across hundreds of industries to ensure your social strategy helps you stand out and reach your goals.

Content Planning

Consistent posting made easy. Iris outlines in detail everything you need to do each month.

Product Promotion

Products and services stored inside your Brand Hub will be thoughtfully included inside your content suggestions and finished posts.

Media Analysis

During the planning process, if you add existing videos or photos, Iris will use that media to better tailor your content exactly to you.

Feedback and Edits

During the content creation process, you can always provide Iris with feedback to ensure she’s on the right track.

An illustration of a social media posting schedule with multiple posts in it with the AI Social Media Assistant saying "Your posting plan is ready for you!"
An illustration of a 'Content Suggestion' and a 'Finished Post' which both have a caption, and some instructions for the user to follow.
Content Creation

Re-claim your time. Iris creates finished posts, content suggestions, and everything in-between.

Content Suggestions

For content Iris can’t create, like video, she will provide detailed step-by-step instructions (like a video script!) to help you create the content with as little fuss as possible.

Finished Posts

Upload any media from your backlog and Iris will transform it into a polished, ready-to-publish post.

Your new post will be strategically placed onto your content calendar with the caption written, hashtags added, and scheduled for your approval using your best times to post.

And Much More

Iris helps across all areas of content creation. You can expect help with:

- Caption Writing
- Graphic Design
- Video Scripts
- Content Repurposing
- Post Optimization

Viral Trend Suggestions

Quickly grow your reach. Iris notifies you of the latest social trends and how your brand should use them.

Viral Trends Library

Iris maintains an up-to-date library of all viral trends, perfect for keeping yourself in the loop. You'll also be notified about any new additions as they become popular on social.

Viral Content Suggestions

All viral trends can be vessels for content for your own business, Iris guides you on what to create based on your specific business.

Made for Your Business

Adding key information about your business to the brand hub ensures Iris’ ideas and captions are always on-topic and on-brand.

Illustration of a Social Media Trend with instructions on how the business could tailor it to their specific brand and strategy

Frequently Asked Questsions

Have a question about Iris, the AI Social Media Manager? Take a look at the answers to the frequently asked questions.

What is Iris, AI Social Media Assistant?

Iris is an AI Social Media Assistant that lives inside of Flick, an extensive social media marketing platform. Iris builds you a strategy, plans your monthly content for you, and helps create a high portion of that content.

What is Flick?

Flick is an all-in-one social media marketing platform. Featuring scheduling, hashtag tools,  analytics, and AI social media tools to help you manage and grow your social media more easily

Will Iris schedule posts without asking?

No. Iris will never post anything to your social media channels without asking for your approval first. Iris will create draft posts and content suggestions. You will always remain in control of what is scheduled for posting.

Can I schedule posts using Iris and Flick?

Yes! With Flick, you can plan and schedule posts for instagram, Facebook, TikTok and LinkedIn from a visual content calendar. You can also preview your future feed, and access the best hashtags available from one easy-to-use platform.

Iris utilizes Flick' Scheduler to plan and schedule posts for you.

Will the AI written captions sound like me?

Yes! Iris will analyze your writing to create a set of rules she can follow. You can control the style of your caption. Whether you’re captions are formal or fun, long or short, you’ll be able to modify these settings to your liking. We're also committed to continued development of our AI caption writing.

Is the AI content generated original?

Yes! Everything that Iris creates is tailored for your business and original.

Ready to get started?

Join hundreds of businesses using Iris to save time, and improve results.

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