Guest Posting
Everything you need to know about Guest Posting with Flick.
Looking for an Instagram hashtag tool? We've got you. In this article we'll be helping you identify key differences between Hashtagify and Flick.
Looking for an Instagram hashtag tool? We've got you. In this article we'll be helping you identify key differences between Hashtagify and Flick.
Looking to become a contributor to the Flick blog? We’re always on the hunt for guest post contributors with great writing skills and knowledge of Instagram marketing. You could be exactly who we’re looking for to write for us.
Let’s be clear: we don’t just take guest posts from anyone. We value quality. Of course, if you know our Instagram hashtag and analytics tool, you’ll know that. And that’s what we expect from our guest blog writers too.
With that said, we’ve put together these guest post guidelines. Learn about Flick and what content we do and don’t publish to decide if you’re the right person to write for us.
First up, you need to understand our brand and how to use Flick to be able to write for us. Flick is an Instagram hashtag manager, analytics tool, and (soon to be!) scheduling platform. We’re trusted by 20,000 (and counting!) individuals, businesses, and influencers to grow their social media presence by reaching new audiences on Instagram.
We have a list of guest posting topics based on our keyword research. Select one that you feel comfortable writing, and feel free to email us, should you have any questions.
So now you know the basics about Flick, let’s take a look at our standards when it comes to publishing guest posts and other content. We’ve included examples of our blog articles, which we strongly encourage you to read to get a feel for our style and tone.
While experience writing about social media marketing is really useful, due to the nature of the Flick platform, your article must include content about Instagram marketing, and ideally around Instagram hashtags, if relevant.
We do not accept topics we’ve already published on and we do not tolerate plagiarism. Google does not like duplicate content, and neither does our audience. At the end of the day, as well as ranking higher on Google, we want to provide real value to our readers to help their Instagram accounts grow. That’s why quality and originality are so important to us!
But don’t worry: Actionable Tips & Contextual Examples
We don’t want high-level fluff and generic ideas i.e. content for the sake of content. Your article should read like a tutorial, giving specific insights that readers can actually act upon:
It’s 2022: Google is as discerning as human readers. The search engine’s algorithms favor content that demonstrates topical authority, and that means ensuring your guest post has informational breadth and depth around its keywords.
The articles you write for us should be based on comprehensive keyword research (may we suggest using Flick? 😉), covering:
For example, if you’re writing a guide on “how to go viral on Instagram Reels” your article needs to cover what viral means in this context and the most effective strategies that will actually help the reader go viral with real-life examples for each. It should also, as in the linked example, show the reader how using Flick can help them achieve their goal of going viral, selling our product with purpose.
We’re looking for fun and friendly guest posts with a conversational tone. The article should read as if you’ve developed a continuous relationship with the readers from one post to the next - even if this is the first one you write for us.
Make the content clear and concise. That includes having short, simple sentences. A Nielsen Norman Group study revealed 79% of web users scan read new pages they come across: your article needs to be easily consumed by that majority!
Always keep the target audience in mind. Chances are they’re already pretty confident using Instagram, so don’t add unnecessary fluff and explanations. You’re not explaining IGTV to your tech-phobic mother!
This should really go without saying. Great English writing skills are essential for creating high-quality, easily readable content. Install and use Grammarly (or another spellchecker) with everything you write for us and make proofreading second nature.
Including links in an article is important for a number of reasons. External links allow you to properly credit the source of your data or image to avoid plagiarism issues and provide readers with more context. Importantly, linking to other, relevant content on the Flick website will help boost rankings on Google, a key part of our SEO strategy.
Ensure the links you use are reliable and trustworthy (if external) and make sure the anchor text you use is organic and relevant. Promotional, out-of-context, and links to other companies’ services are not permitted and will be removed.
Going hand in hand with the above guidelines, having a logical structure will ensure your article is concise, comprehensive, and easy to read. Always create a narrative around the product - in this case, Flick’s hashtag research and analytics tools and sell it with purpose, showing readers how the product can help them.
Below, we’ve included a brief template to guide your guest post content creation:
Introduction
Body
Conclusion
We already mentioned the importance of originality when you write for us, but this is such a dealbreaker that we thought we’d double down: we have zero tolerance for plagiarism or writers using AI tools. We will immediately cease working with you if this happens. Plagiarism can include:
Please follow the below guidelines to contribute an article that maintains our style, tone, and mood:
Guest blogging is a great way to get backlinks from a reputable site, establish your topical authority on social media and Instagram marketing, and open up your work to a whole new audience.
If you’re an experienced writer with high standards of spelling and grammar, great research and SEO skills, and knowledge of social media marketing and Instagram marketing, we’d encourage you to become a contributor to Flick.
Up for the challenge of writing for us? Get in touch (mackenzie@flick.tech) with your article proposal! Don’t forget to follow our guest post guidelines and read up on our existing content on the Flick blog to make sure you’re on the right lines.
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