Your social media news roundup is here 👀

Wow, just … WOW. 

So. Much. News. And I really don’t know where to begin except to immediately get into it, so that’s what we’re gonna do. 

This week’s social media news is a doozy, so strap in!

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Wait, I thought this was a video-sharing app? TikTok has released its “best practices” for creating engaging photo posts.

It really seems like Instagram and TikTok have switched…

So what are these best practices TikTok speaks of? Well … it’s essentially things that seem like no-brainers, but let’s dig in!

Title is everything: Create a title that will engage and capture your audience's attention.

Photo selection: Be sure your photos are high quality and tell a cohesive story. 

Soundtrack: Everyone wants a soundtrack to their scroll of photos.

Describe the scene: Use your caption to go into detail about the photos. This way, your audience has an understanding of the story you’re telling.

Topics: Figure out what topics are trending and create a narrative and story around that. Not sure what’s trending? Here are TikTok’s suggestions:

• Human interest piece
• Event highlights
• Memes
• Evolutions
• Humor
• Recipes
• Info sharing
• Tutorials
• Round-ups

Now that I know photos are doing so well on the platform, I’m off to start making more round-up posts! BRB!

• Uh, not sure how I feel about this? Meta can now create photorealistic avatars from a few selfies.
  
  

• Eeek! TikTok, Reddit, and Imgur are being investigated in the UK for using data from children.
  
  
• Seems like other social media apps are a bit annoyed that YouTube is still allowed to be viewed by children under 16 in Australia.
  
  
• Wow, finally! You can pause, rewind, and fast-forward videos on Threads.
  
  
• Community tabs on X are getting expanded with way more features — and a lot of them are like Reddit.
  
  
• Want to follow like-minded people? Threads is adding “Interests” to user profiles to showcase what you’re interested in.
  
  
• YouTube’s Premium Lite subscription is now available in the US!
  
  
• Instagram now gives you a sneaky peek into what type of content you could get by subscribing to a creator.
  
  
• Here we go again … YouTube is trying to compete with Amazon to become an all-video hub.
  
  
• YouTube has partnered with the American Psychological Association to teach teens about online safety. 
  
  
• Sending a DM late at night on IG? Instagram might ask you to schedule that message.
  
  
• Brands can officially promote YouTube Shorts that feature their brand. 
  
  
• Cool! Another thing no one really needs or wants on Instagram! A Discord-like community chat.
  
  
• Threads now lets you limit your post replies to your followers only.
  
  
• LinkedIn will now prompt you to search for different topics inside the search bar.
  
  
• Facebook Reels officially have closed captions.
  
  
• Well, well, well. Looks like Meta is getting into hot water over using copyright-protected works to train its AI.
  
  
• Facebook is pushing hard on features! Story Templates are officially live. 
  
  
• President Trump still won’t give details on what’s happening to the TikTok ban.
  
  
• The best video editing app to create Reels and TikTok videos just got even better.*
  
  
• A limited edition version of the Meta Ray Ban sunglasses is available, and they are so ugly.
  
  
• Well, look at that! You can now schedule your Reels on Facebook.
  
  
• Similar to CapCut, Instagram will display if a Reel has been edited in the Edits app.
  
  
• The first look at the Edits app is here.
  
  
• Ew! Meta is testing a dedicated MetaAI tab.
  
  
• Group Chats are coming to Bluesky!
  
  
• Yikes! Looks like fewer brands are using TikTok.
  
  

• Weee! You can now add native videos to your articles and newsletters on LinkedIn!

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The countdown is on for Instagram’s new app that is exactly like CapCut!! In a post on Threads, @creators revealed some sneak peeks of the app.

• Project management: You’ll be able to organize and manage multiple projects in one spot, so no more scrambling or stressing about messing up a project.
• Cutouts: You will be able to create cutouts of specific people or objects inside a video to make it more fun and engaging!

And … that’s all the insights we have. Will it be better than CapCut? I don’t really see that happening anytime soon, but maybe Instagram will surprise me! 🙃

The top trending sounds and songs you need to use to go viral this week. 

😬 Anxiety: Use this song to showcase getting anxious about a client or a guest unsure about your brand/business ... and then finally the guest getting onboard. 

😤 I absolutely have to: Use this audio to describe a situation that would absolutely make you ruin a moment or something for someone.

🚩 Thunderstruck: This is a fun, tongue-in-cheek way to explain the sound that plays in your head when someone underestimates you and your biz. 

Want more trends? Get daily notifications on trending audios with our AI Assistant, Iris. Start a free trial today!

Instagram’s “Blends” feature gets a step closer to launch!

The new feature is still being beta tested, but that means Instagram seems to really like what they have created. 

Blends will find Reels suggestions based on your chat with a friend—AKA: blending you and your friend’s interests. 

Instead of sending Reels back and forth to each other on the app (which, hello, we all love to do), Blend will show all of those Reels you and your friend would normally send to each other in a single personalized feed. 

I’m not 100 percent sold on this because doesn’t it eliminate the need to share with friends? But maybe there is something I am missing...

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