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It’s our last newsletter of the year (please don’t cry—the holidays are coming!), and I have stuffed it to the brim with all the social media news from this past week (and a few extras because you were so nice this year!).  So without further ado, we hope you have a happy holiday and let’s dive in! |
EU has officially welcomed Threads 🙏 |
It’s finally here—Threads has officially launched in Europe! Â
After months of delays because of the EU’s Digital Markets Act trying to rein in Big Tech, Meta has been able to figure out the best way to launch the new app without getting in trouble.  Or, so they hope. Â
Now, with almost a half billion more people able to join the network, will Threads be able to make 2024 its year? Or will it be a thing that people will continue to ignore as much as they can? |
How does Gen Z really feel about marketing and social media |
With Mackenzie, Ben Leavitt and Abbie Robinson |
All of Instagram’s latest features 📲 |
It seems that right before the holidays, Instagram likes to drop as many features at once so when you’re bored with making small talk to your uncle, you can turn your focus on trying to figure out what the heck an “Add Yours” template really is. Â
Before you get frustrated by all the new features and what they do, I’m going to break them all down for you so you can put your best foot forward this holiday SZN:  -
Add Yours: You can now create templates based on your Story format. By pinning a GIF, creating text, or making a gallery of images, you can now transform your Story into a template to use over and over again.
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Notes to Feed Posts: Instagram Notes has become the hottest thing for younger users, so IG is stepping up the Notes game—by adding it to the feed. Currently, the new feature is being tested where you can add a note to your post to give it more context to your followers.
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Video Notes: To go even deeper into Notes, you can now add a 2-second looping video to your IG Notes. Yes, it is like Stories. But in a new location. And shorter.
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Updated Spam Detection: Instagram has been working hard on updating its automated detection of spam and bot profiles. The new feature will help creators and brands determine if something is spam or not.
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Live Streaming: If you’ve always wanted to live stream from your desktop to Instagram, you officially can do that.
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Do any of the new features interest you? Or are you ready to turn your phone on DND for the foreseeable? |
AI captions that sound exactly like you |
You can now start creating even more on-brand captions (1.5x faster!) with Flick's AI Assistant! Start creating captions that speak your language and take inspiration directly from your brand's socials or website!  With our new improvements, you can expect: ✨ No more robotic, generic captions. Let your brand's tone of voice shine through. ✨ Your vocabulary. Your language. Your target audience. ✨ Lightning-quick improvements with 1.5x faster caption streaming.
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No one wants a TikTok ban ⛔️ |
After months and what feels like YEARS of a TikTok ban being on the horizon in the USA, support for the ban has dramatically decreased. Â
Which is a great sign for the clock app. Â According to a recent Pew survey, the amount of Americans that support a federal ban of TikTok is down to 38% percent this fall, compared to 50% earlier this year. Â
And it looks like even government officials are starting to dislike the idea of a ban too with one official saying a TikTok ban would “literally lose every voter under 35, forever.”  Yeeesh. Â
Although there are some people who are still vocal about moving forward with a ban, it looks like TikTok will continue to live on. |
It's called research, David!!!! |
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How to Beat the Instagram Algorithm in 2024 |
When it comes to building your Instagram account, knowing all the metrics and demographics for your Instagram users is going to be hugely important. Here’s how to find out all the details for your account. |
| Instagram Demographics You Need to Build Your Strategy 2024 |
When it comes to building your Instagram account, knowing all the metrics and demographics for your Instagram users is going to be hugely important. Here’s how to find out all the details for your account. |
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2024 Social Media Trends You Need To Know |
If you're looking to stay ahead of the curve on social media, then this video is for you! We'll share with you the top social media trends for 2024, so you can stay ahead of the curve and keep your audience engaged! |
Social Media AI, Hashtag, Analytics, & Scheduling Tool |
Grow your account, business or influence by reaching new audiences on social media.
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